Can a 17-year history mean something in the industry, where many companies have a centuries-long background? Looks like it can, especially if your watches are becoming an instant classic.
Celebrating one the most important watch designs in history, TAG Heuer is releasing five limited editions throughout the year, each dedicated to a certain decade. This particular one was presented right at the Formula 1 Grand Prix weekend.
The iconic model is being honoured with events in Europe, the US and Asia throughout 2019 – and a new Monaco limited-edition model will be launched at each event to celebrate the timepiece that first caught the world’s attention 50 years ago.
Any brand has a piece that shines a little brighter than the others, an essential watch that a company is associated with most and foremost. For A. Lange & Söhne such pillar is clearly the Lange 1 with its complex asymmetric dial and a grande date. So the 25th anniversary of a legendary watch that obviously coincides with 25th anniversary of brands’ re-opening is more than welcome.
To commemorate such a milestone the brand with a 185-years history has created a unique piece for the Longines Master Collection. The watch is not meant for sale, instead it goes straight to the Longines Museum's, housed within the company's walls in Swiss Saint-Imier.
A native of the Swiss La Chaux-de-Fonds, Pierre Jaquet-Droz has made history not only with the highest level of decoration imaginable but with creation of several automatons – moving mechanical figures of people or animals, often mistaken by contemporaries for wonders or even witchcraft.
In the watchmaking world, few things are appreciated more than century-long traditions. And while not all trademarks succeed in operating through centuries, some of the vanished ones do return with a fanfare. This time we’ll talk of the British horologist George Graham (1673-1751) and the modern eponymous brand.